If a PR Flack Tweets and Nobody Listens, Does it Make a Sound?

I have mixed feelings about Twitter. I know its the hottest, latest, greatest rage in social media. Personally, I don’t use my account, as I feel like a good ol’ fashioned blog (that sounds weird) is the best method of broadcasting my thoughts about this crazy ever-changing industry. As a professional communicator, I think Twitter…

Businessweek: AP to take on Google

According to this story in Businessweek, the Associated Press is taking its fight with search giant Google to an interesting new level. For those not familiar, the AP is suing Google for using its news content without permission. Since that’s not going anywhere, not they’ve decided to build their own search engine that will simultaneously…

The Big Show

I spent the weekend working a show, the Good Guys Del Mar Nationals, for my client Hotchkis Performance. The show was HUGE. Over one thousand cars, several thousand spectators, a full field of enthusiasts thrashing their muscle cars in the Auto Cross, and dozens of vendors peddling their wares. After speaking with the organizers of…

Interesting Read: Why do people buy?

The Bulldog Reporter posted a thought-provoking story last week titled “Why do people buy? Emotional Triggers Drive Consumer Behavior and Can Reframe PR Research” The ‘dog has a recap of the article along with an interview with its authors, Michelle Helin & Linda Goodman. While the Bulldog Reporter focuses on the PR trade (and does…

Why Online Video Has Forever Changed PR

The top European market Auto viral videos from last year: From Media Post:Businesses Embracing Online Video Will Fuel The Web’s Revolution by Dave Dutch IF VIDEO KILLED THE radio star, online video will surely kill the static Web.The following are a handful of ways video is impacting corporate Web strategies and business models: Company news…

YouTube Going Corporate

This story was just posted on the Bulldog Reporter: YouTube Absorbed By Corporate Machinery: The Amateur-Video Pioneer Begins Transition to Hollywood VehicleYouTube will soon unveil a redesign that clearly separates its premium and long-form programming from the user-posted videos that account for most of its activity. According to two sources familiar with Google’s plans for…

A little positivity doesn’t hurt…

I try to keep this blog focused on PR and Marketing, but I’ve got to make a comment on a media trend that’s becoming more and more difficult to deal with. I’m fed up with the non-stop crisis reporting. September 11th was a terrible event and a true turning point in the trajectory of our…

Wagoner Out

GM CEO Rick Wagoner just posted a note on the GM Media site explaining that he resigned after being asked to do so by the White House. I won’t get political on this blog… but its a shame to see Wagoner go. He was a dynamic and thoughtful leader for GM, more of a politician…

InsideFacebook.com just posted the following report on new users for the social media site. In the past two months, the number of people over the age of 35 (Gen X and Baby Boomers) on facebook has DOUBLED. Also of note is the fact that more women appear to be signing up for accounts then men.…

Lexus Backs First Consumer-Customized Magazine

THIS is very cool, and quite possibly the future of the publishing business. Lexus is sole sponsor and advertiser of a new effort with Time Inc., and American Express Publishing (AEP) that constitutes what the companies say is the first-ever consumer-customized magazine. The magazine, called Mine–with the tagline “My magazine, My way”–comprises content from Time…