Remote Interviews 101: Do’s and Don’ts

With coronavirus forcing social distancing, TV news reporters are now conducting all “on-camera” interviews using video calling services such as Zoom, Skype, Google Hangout or FaceTime. While you might already be an expert on the subject matter, we recommend following these guidelines to make sure the technical and visual sides of the interview goes smoothly. …

Making Speed Podcast #19 with Dan Kahn

Classic Car Studio and the Speed Shop invited Dan Kahn, owner of Kahn Media onto their video podcast to discuss cars, boats, and The SEMA Show. Watch the video here on YouTube or listen to the episode on Libsyn, here.

How to Maintain Sales, Even When the World Is Freaking Out

In our last newsletter, we talked about the massive shift away from traditional marketing to Media 3.0 and the realities facing businesses during the COVID-19 pandemic, and offered some strategic marketing ideas on how to keep things moving forward. This week we thought it was time to get a little more tactical – with specific…

PETERSEN AUTOMOTIVE MUSEUM TO NOW STREAM VAULT TOURS FOR FREE DURING CLOSURE

While temporarily closed until further notice, the museum will offer hour-long digital tours of the Vault presented by Hagerty® beginning Wednesday, March 25, 2020 LOS ANGELES (March 23, 2020) – For enthusiasts looking for digital entertainment during this time, the Petersen Automotive Museum will stream Vault tours for free during its temporary closure. Led by Collection Manager…

SONOMA SPEED FESTIVAL RESCHEDULED TO SEPTEMBER 4-6, 2020

In light of the unfolding developments of COVID-19, Sonoma Speed Festival, the leading automotive lifestyle event and vintage race held at Sonoma Raceway, has rescheduled this year’s event to September 4 – 6, 2020.  Sonoma, Calif. (March 23, 2020) – In light of the rapidly developing COVID-19 (Coronavirus) and its effect on public gatherings, organizers of…

Business Survival and Growth Post COVID-19

“In the midst of chaos, there is also opportunity” – Sun Tzu, The Art of War By Dan Kahn Welcome to the new world order. While business for most of us has been booming for years, the marketing side of things has been undergoing aggressive change for a while. First, most of the automotive enthusiast print…

PETERSEN AUTOMOTIVE MUSEUM RESPONDS TO COVID-19

To protect the health of its patrons and staff while remaining open to the public, the museum is following  CDC recommendations: adding hand sanitizing stations, increasing the frequency of cleaning, closing interactive displays, postponing large events and taking precautions with respect to staff travel. LOS ANGELES (March 12, 2020) – Due to the recent outbreak of…

Definitions: Digital Marketing Terms

Whether you’re an expert PPC advertiser or a casual weekend blogger, chances are you have probably come across a digital marketing metric or key performance indicator that was new to you. It can be difficult to keep up on the meanings of these metrics, as many of them are constantly changing as quickly as the…

GEARYS Beverly Hills Announces the Most Popular Wedding Registry Trends of 2020

The premier wedding registry destination in Beverly Hills revealed that June 6, June 27 and October 17 are the most popular wedding dates of 2020 among the company’s clientele, which includes A-list celebrities and Beverly Hills elite BEVERLY HILLS (March 5, 2020) – GEARYS Beverly Hills announced that June 6, June 27 and October 17 are…

CLASSIC RECREATIONS DEBUTS NEW 1,000 HORSEPOWER, TWIN TURBOCHARGED 1969 MUSTANG MACH 1

Dubbed the ‘Hitman,’ this 1969 Mustang Mach 1 makes 1000hp from a twin-turbocharged Coyote V8, rides on modern coilover suspension and is the first Mach 1 to be built under the Classic Recreations’ license from Ford Motor Company YUKON, Okla. (February 12, 2020) – Oklahoma-based custom coach builder Classic Recreations has introduced its latest vehicle – a 1969…