Aprilia Hybrid Launch

Case Study Aprilia RS660 and Tuono 660 Hybrid Launch Launch Aprilia’s first middleweight sportbikes to the American audience with a non-traditional and creative digital-first approach in the middle of a pandemic. Client Aprilia Type of Work PR/Communications Video Dates 2020 01 / The Challenge Mid-Pandemic Product Launch Aprilia, a division of the Piaggio Group, approached…