The first annual Motul Côte De California exotic car rally pairs a multi-day scenic drive with an unparalleled experience at IMSA’s Motul Course de Monterey at WeatherTech Raceway Laguna Seca
Cypress, Calif. (Feb. 22, 2023) – Motul, the world-class oil and lubricants company founded in 1853, announces the first annual Motul Côte De California, an immersive road rally winding from the canyons of the Los Angeles basin to the scenic Monterey Peninsula. The rally coincides with the fourth round of the IMSA WeatherTech SportsCar Championship, the Motul Course de Monterey Powered by Hyundai N, which marks the debut of IMSA’s new Grand Touring Prototype (GTP) class for the famed track. Held from May 12-14, 2023, the rally will host a limited number of automotive and motorsports enthusiasts to join the premium experience.
Navigating the stunning coast of California, the weekend rally features a series of curated drives and unique hospitality experiences. Day one highlights include lunch in Malibu followed by a spirited drive to Paso Robles and an evening at the Allegretto Vineyard Resort paired with a culinary experience at Tooth & Nail Wine Company. Second-day activities include a scenic drive along the coast before arriving at the Hyatt Regency Hotel & Spa in Monterey, followed by dinner on the extraordinary observatory deck of The Sardine Factory.
The rally will culminate on Sunday with an unparalleled experience at WeatherTech Raceway Laguna Seca. The circuit’s Lakebed Lounge will entertain as Motul’s primary hospitality suite with a stunning view of the on-track action as well as special paddock access for an all-encompassing motorsports experience. Special Mother’s Day packages from Spa Adeline at the Hyatt Regency Hotel & Spa will be available for those who prefer to recharge on Sunday morning before heading to the track.
“The Côte De California rally presents an exciting opportunity for car enthusiasts to connect with one another and also the historic Motul brand on some of the best roads and most beautiful settings on the West Coast,” said Motul USA Marketing Manager Nolan Browning. “The sublime drives, luxury experiences and unique access to Motul’s Course de Monterey will make for a storied experience, curated with the help of our motorsport partners.”
Featured partners for Motul Côte De California include BRABUS USA, Gunther Werks, IMSA, Hyundai and Michelin. The rally will also host special guests and Motul ambassadors, including “Gran Turismo” actress and record-breaking car builder Emelia Hartford, as well as hosts from Throtl and more. The event is curated and produced by Motul’s partner, LINQ Project, a media and experiential events agency.
Celebrating 170 years as a company in 2023, Motul has been a champion of innovation in the motor oil and lubricant industry. Debuting Motul Côte De California expands its role as an industry pioneer and shares its legacy with both established and new enthusiasts in a time of renewed interest in motorsports. The Côte De California highlights Motul’s continued connection to the Monterey Peninsula and pays tribute to the strong racing history of the region.
For additional information and to register as a participant, please visit the Côte De California website.
Motul is a world-class French company specializing in the formulation, production and distribution of high-tech engine lubricants (two-wheelers, cars and other vehicles) as well as lubricants for the industry via its MotulTech activity. Present in more than 120 countries, Motul USA was established in 1989 as a subsidiary of Motul France and is based in Southern California. Motul is recognized as the specialist in synthetic lubricants. As early as 1971, Motul was the first lubricant manufacturer to pioneer the formulation of a 100% synthetic lubricant for automotive engines, the 300V lubricant, making use of Esters technology from the aeronautical industry.
Throughout the years, Motul has gained experience as an official supplier for many racing teams and manufacturers to further technological development in motorsports. Motul is supporting those teams in international competitions such as 24 Hours of Le Mans (cars and motorcycles), FIA World Endurance Championship, IMSA WeatherTech SportsCar Championship, Super GT, Formula Drift, Pikes Peak, Dakar, Le Mans Classic, MotoGP, World Superbike, World MX, IOM TT, Roof of Africa and a score of others.