- Atlanta Motorsports Park, Radford Racing School and Utah Motorsports Campus have opened the Lotus Track Experience at each location
- Each track will offer ride along and driving experience in the current Evora GT and future products (when available)
- Customers and potential buyers will have the opportunity to experience the thrill of Lotus performance on a closed-track environment
(Hethel, Norfolk – 21 February 2022) Lotus has announced that three U.S. tracks have joined its Lotus Experience track program for 2022, designed to provide Lotus customers and potential buyers with a hands-on experience of the full capabilities of Lotus vehicles in a safe,closed-track environment.
Atlanta Motorsports Park in Atlanta, Ga., Radford Racing School in Chandler, Ariz. and Utah Motorsports Campus in Grantsville, Utah will provide unique Lotus experience programs featuring the Evora GT, with plans to continue the program with future Lotus product.
“These three facilities are the perfect venues for the Lotus Track Experience and we are thrilled to have them on board,” said Camille Landry, Marketing & Communications Lead for Lotus Cars USA. “With this program, enthusiasts across the country now have the opportunity to safely experience the thrill of driving the Lotus products in a track environment with qualified instructors to get the most out of both the cars and themselves.”
Details on each track’s Lotus Experience, calendar availability and registration can be found on their respective websites.
Lotus Cars is based in Hethel, Norfolk, UK, and is the global HQ for sports car and hypercar manufacturing operations, the Lotus Advanced Performance Centre and the iconic 2.2-mile test track. Lotus Cars builds world-class high-performance cars, born out of legendary success on the racetrack including 13 FIA Formula 1 world titles and many other championship honours. In July 2021 Lotus unveiled the all-new Lotus Emira, its last petrol-powered sports car and best-of-breed, and in July 2019 it launched the Evija, the world’s first all-electric British hypercar. Customer deliveries of both cars will begin during 2022.
Lotus Engineering provides comprehensive consultancy services to many of the world’s OEMs and Tier 1 suppliers. It is internationally recognised for its long-standing contribution to ground-breaking engineering and innovative vehicle development. Its expertise extends beyond automotive; in August 2021 a Lotus Engineering-developed track bike helped Team GB’s cyclists win seven medals, including three golds, at the Tokyo Olympics. An international consultancy with offices around the world, Lotus Engineering is headquartered at the Lotus Advanced Technology Centre on the University of Warwick’s Wellesbourne Campus in the UK.
Lotus Tech is the global ‘intelligent technology’ division based in Wuhan, China. Its role is to accelerate innovation in the fields of batteries and energy management, electric motors, electronic control systems, intelligent driving, intelligent manufacturing and many more. Lotus Tech will oversee the manufacture of a range of premium Lotus lifestyle electric vehicles in Wuhan starting in 2022. European operations are based at Lotus Tech Creative Centre, a state-of-the-art design studio in Coventry, UK, and Lotus Tech Innovation Centre, a world-class engineering facility in Raunheim, Germany.
Lotus Group is either the parent company of or associated with the above subsidiaries and others. Lotus Group is part of Geely Automotive, the fastest-growing automotive group in the world. Geely has a 51% controlling stake, with 49% owned by Etika Automotive, a Malaysian conglomerate.