Why Instagram Still Matters in 2023

Juicy headlines and stories are any website’s dream. They attract eyeballs, drive engagement, boost traffic and increase ad revenue. And one of the year’s juiciest headlines was the supposed death of Facebook and its parent company Meta. We will admit that it was hard to turn away from the slow-motion plane crash of The Zuck…

KM 101: 6 Tips to Become an Influencer on Social Media

Influencer marketing has gone mainstream. Everything from the biggest brands to the smallest businesses are leveraging the power of influencers on social media to attract customers. With 75% of Fortune 500 companies using influencer marketing to reach new audiences and engage with existing customers, you can’t afford to not use influencers to help promote your…