5 Trends The Pandemic Is Changing Forever
Trends change slowly over time, but the pandemic and its shifts in productivity, e-commerce, and…
Watch The SEMA Launch Pad 2020 Competition
SEMA’s Launch Pad competition rewards one young inventor with a prize package worth $25,000 in…
The Emotional Connection With Feel-Good Purchases
Today’s consumer wants to make purchases from companies that align with their personal beliefs and…
The Second Round of PPP Loans is Here
The Small Business Administration has announced that round two of Paycheck Protection Program funds are…
Progressive American Flat Track Selects Kahn Media as Agency of Record
Kahn Media has been selected as the Agency of Record for Progressive American Flat Track,…
KM101: Instagram Reels — Short-Form Video Gets Long-Term Results
The proper use of Instagram Reels can pay dividends for social media engagement, but it’s…
Online Ad Campaigns Offer Small Businesses An Exceptional Return On Investment
Proper investment in proven marketing techniques will earn small businesses massive returns by exploiting opportunities…
Strategies To Transition Your B2B E-Commerce Presence Into Dollars
Adjusting your business-to-business e-commerce plan to take advantage of direct sales doesn’t have to be…
KM101: How To Maximize The Client/Agency Creative Relationship
This educational article offers seven tips that will put you in a position to fully…
Cyber Week 2020 Breaks E-Commerce Sales Records With Massive Growth
Cyber Monday anchored Cyber Week 2020 with the largest online shopping day ever, capturing $10.8B…
KM 101: Make Your PR Campaigns Thrive By Giving Your Agency The Right Tools
Building positive public relations campaigns for your brand or company requires a concerted effort by…
Adapting Your Business Model To 2020’s Holiday Shopping Trends
The meteoric rise of online marketplaces provides the consumer with avenues to shop online. We…
The 2020 SEMA Entrepreneur Launch Pad Competition Crowns A Winner
The annual SEMA YEN Launch Pad competition awards one lucky entrepreneur with the opportunity to…
KM101: Optimizing The Digital Sales Funnel For Your Business
The sales funnel represents the customer’s journey. We detail several tips and tricks to turn…
7 Tips To Boost Your Instagram Marketing Strategy
A study by the Pew Research Center gives insight into Instagram users’ demographics. We’ve developed…
Gen Z Is Changing The World And Is Not Shy About It
A recent survey of Gen Z community members by Facebook IQ discovered many interesting details,…
Elon and Donald Might Skip Traditional PR, But It Matters Now More Than Ever
Written By: Jason Reiss Technology is forcing an astronomic rate of change at an unprecedented…
70% OF CONSUMERS WILL HOLIDAY SHOP ONLINE: HERE’S HOW TO REACH THEM
If you’re not already thinking about engaging your customers for the 2020 holiday season, right…
The 5 Stages Of Content Marketing Are Critical For Your Business
Over the last decade, marketing strategy has been altered as brands jockey for position in…
KM101: 9 Best Practices For Marketing Your Business On Amazon
Written by: Jason Reiss As the world’s largest online marketplace, Amazon.com offers small, medium, and…
Psychological Tactics to Make Consumers Spend More
The provocations behind a buyer’s decision to open their wallets and make purchases have been…
Upstream Vs. Downstream Marketing And Why It Should Matter To You
Written by: Jason Reiss In business, there is one goal: to deliver the products your…
Fast Talk: Editorial Without Experiences
This week, our Fast Talk roundtable finds us discussing the challenges of 2020’s media landscape with several…
PITCHING IN THE TIME OF CORONAVIRUS: WHAT WORKS AND WHAT DOESN’T
Situational Awareness Is The Key To Success The goal for any successful publicist is to…
KM 101: Intro to Instagram Reels
If you’ve scrolled through your Instagram feed lately, you might have noticed an influx of…
SEMA IS CANCELLED, NOW WHAT?
SEMA may be cancelled, but thousands of customers are waiting to buy your products, and…
Why Workplace Culture is More Important Now Than Ever
The most critical step to building a successful and stable business is creating a healthy…
The Future of Trade Shows
As the pandemic rolls on and we see event after event get canceled, from major…
Creator Chat: What it Takes to Become a YouTube Influencer
Content creators are driving consumer awareness and sales more than ever and have become a…
Print is Dead, Long Live Print
The steady decline in print media over the past decade has led many to declare…
KM 101: 6 Tips to Become an Influencer on Social Media
Influencer marketing has gone mainstream. Everything from the biggest brands to the smallest businesses are…
Fast Talk: Aftermarket Leaders Discuss Business in 2020
The first in our series of Fast Talk roundtables brings together leaders of top businesses…
11 YouTube Channels to Follow Right Now
The YouTube space is more saturated than ever, and from our perspective, that’s a great…
KM 101: How to Turn Your Followers Into a Community
We’ve said it before, but it bears repeating: A following is just a number. A…
Luxury Market Proves to Be Resilient in the Face of a Pandemic
Except for a small dip in 2003 and a larger decline during the recession of…
KM 101: 7 Golden Rules of Social Media Customer Service
You can please some people some of the time, but you can’t please all people…
E-Commerce Leads World’s Most Valuable Retail Brands
Source: Visual Capitalist For months, we’ve been shouting from the rooftops that companies need to…
The RV Market is Exploding Thanks to COVID-19
What a difference a year makes. In August of 2019, a double-digit drop in RV…
Corporate Social Responsibility: Increasing Your Triple Bottom Line
Imagine a company founded by a surfing-obsessed mountain climber who pledged to give away a…
KM 101: Using LinkedIn to Grow Your Business
Welcome to Part 6 of Kahn Media’s KM 101 series, where we provide easy-to-understand information…
Direct-to-Consumer (D2C) Sales Checklist
If the COVID-19 pandemic has proven anything, it’s the power of direct-to-consumer (D2C or DTC)…
State of Small Business Report: The Impact of the COVID-19 Pandemic
To assess the economic impact of the COVID-19 pandemic on small and medium-sized businesses (SMBs),…
KM 101: How to Use YouTube to Drive Sales
Welcome to Part 5 of Kahn Media’s KM 101 series, where we provide easy-to-understand information…
The Future of Automotive PR
The entire automotive industry, everything from supply chains and production to marketing, sales and customer…
How to Make Influencer Marketing Work for You
Influencers are fast becoming a cornerstone of modern-day marketing. In a previous blog, we discussed…
KM 101: How to Engage Your Audience Using Instagram’s Best Features
Welcome to Part 4 of Kahn Media’s KM 101 series, where we provide easy-to-understand information…
How the Pandemic Changed the News Cycle
The COVID-19 pandemic has changed everything. It has changed how people live, work, shop, travel,…
Making a Pivot During Challenging Times
As barbershops, restaurants, bars and specialty retailers across the nation have been forced to close…
KM 101: How to Build a Community on Facebook
Welcome to Part 3 of Kahn Media’s KM 101 series, where we provide easy-to-understand information…
Events Are Canceled, Now What?
We’re not going to belabor the obvious. Everyone knows that concerts, sports, racing and many…
Why You Should Be Using TikTok
TikTok is a video-sharing app that has become a worldwide phenomenon, with more than 1.5…
KM 101: Creating Compelling Social Media Content (and Avoiding Common Problems)
Welcome to Part 2 of Kahn Media’s KM 101 series, where we provide easy-to-understand information…
The New Normal: An Exclusive White Paper from Kahn Media
We’ll all remember life B.C. and A.C. — Before and After Coronavirus. Shockwaves from the…
Coronavirus Changed How We Use the Internet
According to the Pew Research Center, 93% of the global population (7.2 billion people) has…
KM 101: 5 Keys to Success with Video Marketing
Welcome to Part 1 of Kahn Media’s KM 101 series, where we provide easy-to-understand information…
Earned vs Paid vs Owned Media: What You Don’t Know Can Hurt You
Not all media is created equal. There’s earned media, paid media and owned media, and…
Most Beloved Brands by Generation
A brand isn’t a company or what it sells. A brand is the feelings a…
STAY AT HOME: HOW IS IT CHANGING CONSUMER BEHAVIOR? Critical New Data from a Kahn Media Exclusive Consumer Research Survey
Data is essential for business owners – especially during times of economic uncertainty like we’re…
COVID-19 Changes in Media Consumption by Generation
Stuck at home, people are consuming vast amounts of media, but the sources they turn…
Why Podcasting Matters Right Now (and How to Create Your Own)
In recent weeks, everything has changed. Countries are locked down. Activity and movement are limited.…
10 Podcasts Every Leader Should Listen To
Podcasts have exploded in popularity. In 2019 alone, TechCrunch reported a 27% surge in podcast…
Why Influencer Marketing is More Important Than Ever
Traditionally influencers have been used for their ability to build communities and engage consumers in…
10 Apps Every Leader Should Have on Their Phone
Because many businesses have transitioned to a work-from-home model due to the coronavirus pandemic, it…
NOW FOR THE GOOD NEWS…
Why bread, knitting, car parts and brands matter more than ever right now. By Dan…
Social Media Best Practices During the Coronavirus Pandemic
The global spread of the COVID-19 coronavirus has affected the health, safey and economic well-being…
Remote Interviews 101: Do’s and Don’ts
With coronavirus forcing social distancing, TV news reporters are now conducting all “on-camera” interviews using…
How to Maintain Sales, Even When the World Is Freaking Out
In our last newsletter, we talked about the massive shift away from traditional marketing to…
Business Survival and Growth Post COVID-19
“In the midst of chaos, there is also opportunity” – Sun Tzu, The Art of War…
Definitions: Digital Marketing Terms
Whether you’re an expert PPC advertiser or a casual weekend blogger, chances are you have…
KAHN MEDIA HONORED WITH PUBLIC RELATIONS & MARKETING EXCELLENCE AWARD
The Business Intelligence Group award for External Campaign of the Year recognizes Kahn Media’s work…
Oracle Lighting Announces DYNAMIC ColorSHIFT® Headlights for 2018+ Ford Mustangs
Shipping in Q3 2023, the RGB+A Black Series packages ORACLE Lighting’s cutting-edge design with a…
GREENGER POWERSPORTS PARTNERS WITH DRT RACING, INC. TO UNLEASH THE NEXT GENERATION OF SUPERMOTO RACING
Industry leader collaborates with racing promoters to supercharge the rise of young talent and electrify…
CIRCUIT FLORIDA UNVEILS PLANS FOR MEMBER CLUBHOUSE AND EVENT CENTER AHEAD OF OPENING
Private luxury motorsports club in central Florida marries resort-style living with an outstanding racetrack experience…
The Quail, A Motorsports Gathering Celebrates Its 20th Anniversary with Four Featured Classes and More than a Dozen Automotive Debuts
The world-renowned motorsports event returns this August highlighting rare Porsche and Bentley models, key Italian-designed…
EXCLUSIVE TO PIAGGIO GROUP BRANDS, IDAHO MOTORCYCLE CO. CELEBRATES GRAND OPENING OF PREMIERE MOTORCYCLE DESTINATION IN IDAHO FALLS
Piaggio Group expands its global network of flagship showrooms, with 7,410 SQ FT facility in…
KAHN MEDIA ANNOUNCES NEW STRATEGIC CLIENT PARTNERSHIPS
Innovative marketing agency continues its momentum in the automotive and luxury lifestyle markets, having recently…
MASERATI CELEBRATES THE V8 ENGINE AT 2023 GOODWOOD FESTIVAL OF SPEED
Velocity’s latest Signature Series creation modernizes 1967-68 Ford Mustangs with a 5.0L Coyote V8 engine…
VELOCITY MODERN CLASSICS BLENDS NOSTALGIA WITH MODERN PERFORMANCE IN ALL-NEW LINE OF REIMAGINED CLASSIC FORD MUSTANGS
Velocity’s latest Signature Series creation modernizes 1967-68 Ford Mustangs with a 5.0L Coyote V8 engine…
LOTUS AT GOODWOOD FESTIVAL OF SPEED 2023: ELETRE, EMIRA AND EVIJA ON SHOW AND IN ACTION
Biggest-ever stand hosts full Lotus road car range – Eletre, Emira and Evija Debut of…
VINTAGE AIR LAUNCHES NEW BOLT-IN CLIMATE-CONTROL SYSTEM FOR 1988–94 GM C/K TRUCKS AND SELECT SUVS
This SureFit Kit features Vintage Air’s latest Gen 5 technology and adds a new higher-capacity…
QUADRATEC ADDS FOUR NEW RES-Q BRANDED RECOVERY GEAR OPTIONS
Company unveils recovery strap, recovery rope, tree saver strap and soft shackle gear, all designed…