Gearheads and fun seekers alike are invited to enjoy one of Northern California’s largest and longest-running car shows
Sacramento, Calif. (April 4, 2023) – The Sacramento Autorama returns to the Cal Expo Fairgrounds in Sacramento on April 28-30. The three-day event presented by O’Reilly Auto Parts will feature more than 500 hot rods, customs, muscle cars, trucks and motorcycles from across the country. Attendees can expect to see brand-new builds, award-winning hot rods and some of the top custom cars and trucks from across the country. Plus, car enthusiasts are invited to show off their classic rides at the 15th Annual Sacramento Autorama Drive-In.
The Sacramento Autorama has been a staple in Northern California for nearly three-quarters of a century. This year’s event will feature a diverse set of vehicles and activities for fans of all genres. Here is an overview of what attendees can expect to enjoy:
West Coast Challenge Car Show Series
New for 2023, the West Coast Challenge Car Show Series presented by ARP Fasteners will crown its Grand Champion during the Sacramento Autorama. Twelve vehicles that have competed in at least three of four select car shows in California, Oregon and Washington will be judged for the “Best of the West” award. The winner will receive a $12,500 prize, the first runner-up $6,500 and the second runner-up $3,500 plus other gifts and prizes.
15th Annual Sacramento Autorama Drive-In
Locals and car enthusiasts are encouraged to participate in the 15th annual Autorama Drive-In for one day or the entire weekend. This event is open to all pre-1987 cars and trucks (no motorcycles allowed), and all vehicles must be driven into the event. Participants will receive event admission for two people, a goodie bag and the best parking on the premises. More than 400 cars are expected to participate in the Autorama Drive-In.
“Custom d’Elegance” Awards and More
The most prestigious Sacramento Autorama award, the “Custom d’Elegance” presented by ARP Fasteners, will be given to the best chopped, channeled or sectioned vehicle from 1936-64 that embodies the true spirit of a classic custom. Custom owners and builders from across America will compete for a $5,000 prize and their spot on the historic perpetual trophy alongside iconic builders and customizers. In addition, cars will compete for the “Big B Awards,” which include the “Dick Bertolucci Automotive Excellence Award,” “Candy Apple Joe Bailon Memorial Award,” “Sam Barris Memorial Award” and “World’s Most Beautiful Custom, H.A. Bagdasarian Memorial Award.”
2023 Builder of the Year
Bill Ganahl of South City Rod & Custom will be honored as the 2023 Builder of the Year. After getting his start at Roy Brizio Street Rods, Ganahl opened South City Rod & Custom in Hayward, California, in 2008. He is known for creating incredible customs from a broad range of years, makes and models.
Butch Gardner Club House 10th Anniversary
The 72nd Sacramento Autorama will celebrate the 10th anniversary of the Butch Gardner Club House, which was started in memory of Butch Gardner, a long-time member of the Thunderbolts and a staple in Sacramento car culture. This year’s Club House display will feature over 25 car clubs spanning hot rods, tri-fives, trucks and classics.
Pinstriper Charity Fundraiser
Talented artists will donate their time to the popular Pinstriper Charity Auction, which will feature some of the best pinstripers in the country creating art to be auctioned off for charity each day. For a minimal donation, attendees can bring a cell phone, laptop or any other item to get pinstriped for a great cause. All proceeds benefit the UC Davis Children’s Hospital.
Popular TV personality Courtney Hansen will be on hand to sign autographs and meet fans all three days. Hansen is best known for her roles in the popular “Ride of Your Life” and “Overhaulin’” television series.
Something for Everyone
The family-friendly event will feature live music, vendors, food and entertainment. The Sacramento Autorama opens to the public Friday, April 28, from noon-8 p.m., Saturday, April 29, from 10 a.m.-8 p.m. and Sunday, April 30, from 10 a.m.-6 p.m. Adult admission is $20 each day, $10 for children ages 6 to 12 and children under 5 are admitted free. Discounted tickets are available for $18 for adults and $8 for children at participating O’Reilly Auto Parts stores.
For more information about the Sacramento Autorama and to purchase tickets online, please visit https://rodshows.com/sacramento-autorama/.
About Rod Shows
Rod Shows produces the West Coast’s premier indoor hot rod and custom car shows, including the Grand National Roadster Show and the Sacramento Autorama. Its professional show management team sets the highest standards for top-quality competition and displays with every show and personally visit the country’s top automotive coachbuilders and events throughout the year, ensuring the Best of the Best participate in its events. For more information, visit www.rodshows.com.