McGuire brings years of automotive aftermarket experience with a strong focus on the Jeep and off-road markets to the Lund International marketing department
Buford, Ga. (August, 2018) – Lund International, the leading designer, manufacturer and marketer of branded automotive accessories for a full assortment of passenger cars, SUVs, vans, light trucks and Jeeps, today announced that it has hired industry veteran Lee McGuire as its new senior director of marketing for Jeep and off-road. With the addition of McGuire, Lund International will continue to expand its growth in the Jeep and light truck markets.
“We are thrilled to have Lee join the Lund International family of brands,” said Lund President and CEO Mitch Fogle. “Lee brings a wealth of knowledge and experience in the Jeep and off-road segments as well as strong passion for marketing and the automotive aftermarket. Lee will work to further develop our Jeep and light truck brands to their fullest potentials.”
McGuire began her education in marketing at the University of Hawaii at Manoa before transferring to the University of Louisiana at Monroe where she graduated with a BBA in Marketing. After college, McGuire began working at Skyjacker Suspensions while also pursuing a Master of Business Administration, which she earned from the University of Louisiana at Monroe in 2006. McGuire has been actively involved with the Specialty Equipment Market Association (SEMA), having served on several SEMA Select Committees and task forces, including the Light Truck Accessory Alliance (LTAA), Young Executives Network (YEN) and the SEMA Business Women’s Network (SBN). McGuire was recognized by SEMA as one of its “35 Under 35,” and as a Northeast Louisiana Young Professionals Top 20 under 40 Nominee. When Lee isn’t working, she enjoys spending time with her two children and fiancé, and off-roading in her Jeep Wrangler.
ABOUT LUND INTERNATIONAL
(www.lundinternational.com) – Based in Buford, Georgia, Lund International is a U.S. based leading designer and manufacturer of automotive accessories for passenger cars, Jeeps, and light, medium and heavy-duty trucks. Offering the industry’s broadest range of functional body and appearance products that provide customers with ways to protect, customize and personalize their vehicles, Lund International products are marketed under the brand names of AMP Research, AVS, Belmor, Bushwacker, LUND, Rampage Products, Roadworks Manufacturing, Roll-N-Lock, Stampede and Tonno Pro.